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Every agency wants to grow their book of business profitably with the least amount of expense and problems.  That being said, this goal does not happen by itself.  As you finalize your business plans for 2010, I hope you’ve included these two objectives in your agency’s action plans.  Here are the specifics for doing so.

There are many basic things that an agent can do to initiate positive change in their agency.  Fortunately these things are nothing new and are relatively easy to do.  However unfortunately agents have let some of these basic things fall by the wayside when times were good.  So consider this article a slight nudge to you back on track.